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Branz approached us to create a testimonial video that would inspire post-graduate and PHD/Masters students to undertake a BRANZ scholarship, following building environmental scientist, Jarred Butler’s footsteps to create a pathway into the building industry.

What  we did

Starting with our workshop, we shared our storytelling insights to find a path forward, and developed a reverse brief. We conducted a pre-interview with Jarred to learn more about his journey, understand his character and uncover story elements  During this process we developed a handful of keywords to guide the project: 



We worked closely wth BRANZ to deliver a film they would be proud to share and integrate in their marketing channels. 

Hans Weston interviewing
Hans Weston interviewing
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